Last verified May 2026
Instantly
Outbound automation · cold email
Cold email outreach platform with unlimited email accounts, built-in warmup, and AI inbox rotation for high-volume senders.
Company
- Founded
- 2021
- Headquarters
- Sheridan, WY
- Funding
- Bootstrapped
Pricing
| Tier | Monthly | Per seat | Includes |
|---|---|---|---|
| Growth | $37 | — | Unlimited email accounts · 1,000 active leads · Unlimited warmup |
| Hypergrowth | $97 | — | Unlimited email accounts · 25,000 active leads · Priority support |
| Light Speed | $358 | — | Unlimited email accounts · 100,000 active leads · API access |
Key features
- Unlimited email accounts on every plan
- AI inbox rotation for deliverability resilience
- Built-in B2B lead database for prospecting
- Email warmup network spanning 1M+ accounts
- Unified inbox for replies across mailboxes
Pros
- Cleaner UX than Smartlead with smoother onboarding
- Largest warmup network claim in the category
- Built-in lead finder reduces tool sprawl
Cons
- Per-active-lead pricing penalizes large list churn
- Bundled lead database has uneven freshness
- Pricing escalates quickly on the scale tier
Alternatives
See full breakdown on the alternatives to Instantly page.
Smartlead
cold-emailCold email infrastructure with unlimited mailboxes, AI-powered warmup, and a unified inbox for outbound teams sending at scale.
Lemlist
multichannel-sequencesMulti-channel cold outreach across email and LinkedIn with image, video, and landing-page personalization that lifts reply rates.
Mailshake
cold-emailSales engagement and cold email platform supporting sequences, calls, social touches, and inbox-pause rules.
Woodpecker
cold-emailCold email outreach automation focused on deliverability with sending-account rotation, reply detection, and follow-up logic.
Snov.io
cold-emailAll-in-one outbound platform with email finder, verifier, drip campaigns, and a lightweight CRM in one workflow.